Fuze Tea

The world can wait.

Nowadays, it's very difficult to have a conversation with someone without feeling the need to constantly look at the cell phone. There's a constant sense that the world needs us and that we might miss out on something if we're not monitoring what's happening online all the time.

"The world can wait," the new campaign by Grey Argentina for the relaunch of Fuze Tea in Mexico reminds us that if we disconnect for a while, it's okay. And for that moment of disconnection, there's nothing better than enjoying it with what you like the most, like a Fuze Tea, relaxing, and then coming back refreshed.

Creditos:

Agencia: Grey Argentina
Presidente: Diego Medvedocky
Chief Creative Officer:
Hernán Kritzer / Alejandro Devoto / Lisandro Cardozo
Directores Creativos:
Carlos Mendez, Matias Abbondio
Directora de Cuentas: Mariana Fryd
Ejecutiva de Cuentas: Julieta Brandi
Director de producción: Pablo Molina

Productora: Landia
Director: Andy Fogwill
Director de Fotografía: Luciano Badaraco
Producción Ejecutiva: Adrián D’Amario
Sonido: Papamusic
Música: “Drinkee” de Sofi Tukker